Eligibility: The Coca-Cola 2010 'Twist Txt Win' Instant Win Game (the "Instant Win Game") is open only to legal residents of the 50 United States and the District of Columbia who are 13 years old or older at the time of entry. Void where prohibited. Employees of The Coca-Cola Company, Coca-Cola Bottlers, ePrize, LLC, and their respective related companies, parents, subsidiaries, affiliates, prize providers, and agents and any agencies or other companies involved in the development or execution of the Instant Win Game or production or distribution of Instant Win Game materials, the immediate family (spouse, parents, siblings, and children) and household members of each such employee and any person using any automated system, software application or other application that enables the person to create multiple and/or temporary email accounts and/or MyCoke accounts to enter are not eligible. Alltel, AT&T, Boost, Dobson, Nextel, Sprint, T-Mobile®, US Cellular® and Verizon Wireless are not Sponsors of this Instant Win Game.
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Sponsor: The Coca-Cola Company, acting by and through its Coca-Cola North America division, One Coca-Cola Plaza, Atlanta, GA 30313. Administrator: ePrize, LLC, One ePrize Drive, Pleasant Ridge, MI 48069.
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Agreement to Official Rules: By participating in the Instant Win Game, each entrant fully and unconditionally agrees to and accepts these Official Rules and the decisions of Sponsor and/or Administrator, which are final and binding in all matters related to the Instant Win Game.
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Timing: The Instant Win Game will begin February 16, 2010 at 12:00 a.m. Eastern Time ("ET"), and end April 30, 2010 at 11:59 p.m. ET (the "Instant Win Game Period"). Administrator's computer is the official time keeping device for the Instant Win Game.
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How to Enter: There are 3 ways to enter.
1. Purchase Specially Marked Coca-Cola Products: During the Instant Win Game Period and while supplies last, purchase any specially marked 20-ounce, 24-ounce, 1 liter Coca-Cola® or specially marked 20-ounce Coke Zero™ products. Each specially marked product will contain a unique code under the cap ("Cap Code"). During the Instant Win Game Period, using a cellular telephone or a two-way text-messaging capable device (collectively, the "Device"), text the Cap Code to the short code 844778 (THIRST) to receive 1 entry into the Instant Win Game.
2. Obtain a Scratch Off Card: During the Instant Win Game Period, purchase any Coca-Cola or Coke Zero beverage at a participating, Sponsor selected foodservice outlet to obtain a scratch-off card (“Card”) (while supplies last). Scratch the specified surface of the Card to reveal a code ("Card Code"). During the Instant Win Game Period, using a Device, text the Card Code to the short code 844778 (THIRST) to receive 1 entry into the Instant Win Game.
3. Alternate Method of Entry ("AMOE"): To enter the Instant Win Game without purchasing a specially marked Coca-Cola or Coke Zero product, without visiting a selected foodservice outlet or without using a Device, follow the instructions to request an AMOE code (the "AMOE Code").
http://www.mycoke.com/index.jspLimit: 2 Instant Win Game Prizes per person per day and up to 5 Instant Win Game winners per household during the Instant Win Game Period.
Purchase/Code Req/ or AMOE Code Request (available from April 20, 2010 at 12:00 a.m. ET through April 30, 2010 at 11:59 p.m. ET)
Grand Prizes (30): Game console of Sponsor's choice and 4 Sponsor selected EA Sports games. ARV: $498.80.
First Prizes (3,550): 2 movie passes, to be awarded in the form of a downloadable, self-printed certificate. ARV: $24.
Second Prizes (3,550): A $20 cash card. ARV: $20.
Third Prizes (3,550): $20 Live Nation® Concert Cash™. ARV: $20.
2 Instant Win Game Prizes per person per day AND up to 5 Instant Win Game winners per household during the Instant Win Game Period
